The art of eloquence

01Forge decisive questions
Refine your questioning techniques and active listening: clarify requests, examine assumptions and move consequential business conversations forward.
By the end of the workshop, you will be able to
- Distinguish facts, interpretations and assumptions in a business request.
- Ask open questions and seek the details that deepen mutual understanding.
- Reframe the issue and check with your counterpart that you have understood what matters.
In practiceExplore an unclear request through a structured conversation, then agree with your counterpart on the problem to address before proposing a solution.
02Hone words that ring true
Strengthen your rhetorical skills and powers of persuasion: structure a recommendation and choose arguments that matter to your audience.
By the end of the workshop, you will be able to
- State a clear proposition, distinguish claims, arguments and evidence, and specify the decision you seek.
- Prioritize arguments in light of your audience’s concerns and values.
- Choose examples and analogies that illuminate your message without distorting its meaning.
In practicePresent the same recommendation to finance and operations leaders, adapting your arguments while keeping your message consistent.
03Shape fruitful agreementswith
Learn the foundations of principled negotiation with Rational Games: prepare alternatives, look beyond stated positions and build agreements that create value.
By the end of the workshop, you will be able to
- Distinguish stated positions from underlying interests and prepare your best alternative to a negotiated agreement.
- Explore options, use explicit criteria and assess concessions.
- Clarify commitments and what implementation requires, then assess whether to reach an agreement.
In practiceNegotiate with asymmetric information, then review your preparation, the interests uncovered, possible trades and the strength of the resulting agreement.
04Parry objections with confidence
Handle objections and difficult conversations: examine arguments, clarify misunderstandings and defend or revise your position with sound judgment.
By the end of the workshop, you will be able to
- Distinguish substantive objections, misunderstandings and personal attacks.
- Recognize false dilemmas and shifts in meaning, then restate the objection accurately.
- Choose a proportionate response and make any remaining disagreement explicit.
In practiceDefend a proposal against different kinds of objections; identify each difficulty before choosing to rebut, clarify, concede a point or revise your position.
05Master the art of eloquence
Bring public speaking, executive communication and storytelling together: explain a strategic direction, show what is at stake and build shared commitment to a project.
By the end of the workshop, you will be able to
- Build a clear thread connecting context, challenges, choices and future direction.
- Show what is at stake through stories grounded in facts, relevant imagery and examples.
- Acknowledge the effort required and remaining uncertainties, then explain the next step.
In practicePrepare a five-minute address introducing a real strategic direction; ask listeners to explain what they understood, remembered and identified as the next step.








